The Georgia O'Keeffe Museum's site was dated and needed a complete overhaul. Brian White Design working with Design for Context took initial wireframes and sketches, iterated and built a new design system for an easier to use and overall cleaner website application. 

Through a series of meetings and concept sprints iterating on the UX and wireframes DFC provided, we came up with a design system that worked great for the project.  The system was adaptable to the templates making the art work and archives easy to showcase, filter, and dive into the details. We built out secondary wireframes to fill out the design system as the project continued. 

Everything had to give room for the artwork.  There were multiple pieces that were narrow and a few that were extremely wide. This created as challenge as none of the work could be cropped as per O'Keefe's curator's instructions. 

Whenever possible we pushed to have larger shots of the artwork available to show the beauty in the details.

We used a subtle color pattern to showcase the various Museums where the traveling exhibitions were showcased. It was amazing to see the exhibition photos from the archives that dated back over 75 years ago.  

After the site had been live for a year, I was tasked to design the visualization of the artistic career of Georgia O'Keeffe.  It was an incredible experience to look at all the items available to showcase and simplify it into an easy-to-use solution. Hover effects bring up screen shots and other information. Click here to try it out.